Ethics Before Price – Pivot Point Supports Human Rights #LookForTheTag

[music] -Martin Luther King Jr said famously
in his Nobel Prize acceptance speech. He said, “I have the audacity to believe
that one day people everywhere can afford three meals a day for their bodies, education,
and culture for their minds and dignity, equality,
and freedom for their spirits.” -I grew up in the fields picking strawberries. What bothered me was the way
that I was treated in the fields. When I left the fields I always told myself
I’m never going to treat people like that. -I like to think that we live in a meritocracy
and that those who rise to the top have achieved their success out of hard work and determination
and the right values but the reality is that
the vast majority of humans never get the chance
to exercise their full capabilities because they are trapped in poverty. -The whole message
that we’re supposed to do in this world is support and help one another. We think about how do you interact
with people on a day to day. It’s the things that you purchase,
it’s the coffee you drink, it’s the fashion you wear, it’s where is it come from
and it’s not just where is it come from, from which store, it comes from what level
and what layering happened before it hit the final end result
before your purchase. -This is more about the people. It’s not talking about earning so employee can feel how they are being cared about. When I see a company they treat their employee
but not good enough, I have a rejection to do with the company. -I don’t think as human beings
we’re fully aware that we are accountable for our own actions. Supporting people who are making us more aware, is a way of moving forward
and making the world a better place. -I think working with people
with integrity, with honor, with dignity, people who have high values
is extremely important. -I think there’s many levels in this industry
that you find those that just are not in it just for themselves but really do care
and want to make a difference. -When I think about social accountability
I think of metrics. A lot of people and organizations think
that the best that they can do to help the world is to make a profit
and then donate that to charity at the end of the day. I believe that the best way to change the world is happens long before
you think about donating to charity, it happens on how you make
your decisions as a purchaser. If we really want to fix poverty at the root we have to figure out how to create
more living wage jobs for the world’s poorest people. There are over a billion people who live
in what we define as extreme poverty. This is on less than about $1.50 a day. We have $12 trillion being spent annually
by the top 2,000 companies in the world on goods and services.
If we were able to get even 1% of that spend
allocated to factories and vendors that have a social accountability approach
that are transparent in their labor practices,
that pay living wages, that deliberately go out and hire people
who are marginalized and invest a little bit more in training them, 1% of that $12 trillion
could lift 40 million people out of poverty in a year. -My name is Wan Dingshan.
-I am Li Anping. We were both 16 years old
when we came here for work. -We met 30 years ago in the factory. There wasn’t any work on farm back home
so we were forced to move to the city. Wages were low and we have long work hours. We had little opportunity to visit home. I was only able to call home once a month. I missed my parents so much at that time. -When we first met we were comfortable
because of our similar backgrounds. We fell in love and were married quickly.
Soon I was pregnant with our daughter. -Since we were poor and needed to work, my wife returned home to her parents’ farm
to give birth to our daughter. -I left our daughter with my parents.
We sent money home to help raise her. The farm was so far from the city,
we were only able to see her once or twice a year. I really didn’t have a chance to be her mother. -Each employee represent a whole family. We have the responsibility to treat them fair and enable them have a good life. I have to responsible to my employees, to my society, and to the environment. -Once they start earning living wages
is they invest in better food. Just that impact alone can be dramatic. People make much better decisions
when they are properly fed. -We now have a nine-year-old son
that lives with us. We are able to raise him here in our home. -The pay is much better
and our work hours are regular. We have a family life here. I missed that we never had this
with my daughter. But it was common then,
many of our friends had to do the same. -We live as a family now. It means so much to me
that I can drive them to school each day. We can spend most time
away from work together as a family. It’s so different now. -He doesn’t understand what our life was like
without her sister in our home. It’s better for all of us. -Then longer term we see investments
in education and in healthcare. This where you see generational impacts
of poverty reduction. If you see a generation of kids
getting educated for the first time because their parents
can now afford school fees, their children’s children will have better
health and life outcomes. -Human rights are so important to me. When I think about the companies
that I represent it’s really critical to me that they do right by other humans as well.
The products that I represent stand for equal rights for other human beings and the places
that they’re being manufactured and the people that are manufacturing
have the same kind of rights that I have today. That’s why I love Pivot Point because they give other people
the opportunities to live the life that I can. -If I’m just one salon owner, what do stylist do?
How many clients a day? I’ve got to get to them.
How do I get them to understand what does beauty mean to you? -There is one other root cause that I think links to so many problems
including poverty which is the threat to our natural world. -I go to the basic need of we need water. We can’t live without water.
Our bodies don’t function without water. -Human population growth
has basically threatened virtually every major species.
We’re in an era of a serious threat to very precious natural resources
from aquifers, to the seas, to forest which are preventing more and more carbon
from entering the atmosphere. -It’s all about connection
and it’s about what is the point higher circle of what’s puts us together in this world. -You come to industries, you come to products, who’s making the right choices
in the water that we used? Is it polluted?
Is it chemicals? Is it affecting someone else’s lives? -So much of the waste
that’s entering our water supply is actually coming from agriculture and from fields like fashion
and I’m sure beauty which have really polluting toxic chemicals
that are being used to treat clothing or hair or what have you. -The process that the mannequins
from Pivot Point go through, the cleansing, the chemicals that are used.
At the end of it all, the processes reverse
and it goes through purifying system. -Pivot Point is measuring the toxicity level
of the water that’s emerging from your treated hair process
and really working to get that water to be as pure as possible before returning it
to the environment is essential. -The water is actually pure when it goes into the aquifer
at the end of the processing. I think that’s a remarkable statement
to build and to make. -Companies are responsible
for so much of the spend and so much of the activity that is in some ways preserving the environment,
in other cases destroying it. -There’s much more awareness now happening.
I think the more that we are aware of this
the better the world will be. -No company can be perfect at the outset.
But I think it’s about progress and making incremental steps
each year to get better. -There’s a little tag that actually comes
with the Pivot Point mannequins then tells you that the process
that everything goes through on a human level, as well as our universe, is the very best it can be, the very best. -We are in an era, we have tremendous power to identify brands at a consumer level every second of every day
we are voting with our dollars. We tend to think that we vote
only once or twice a year when we participate in an election
and we go on and cast our ballots. But we are casting our ballot every second with how we choose
to spend our money. -I think the quality of a mannequin
is really important. -They are a way to allow us to perfect our craft. They allow us to experiment but in our educational methods
and I say methods because they are our education
and the mannequin allows us to wonderful head of hair
to utilize all of these great techniques that the stylist can take back with them. -This is not a easy job
and need a lot of patience and very skillful. Not just in front the hair but the hair has to [?]
if a certain requirement, certain direction, degree, when we see the finished product
by a hair stylist I think it’s very amazing. -I love these mannequins
because the density is proper. I could take an iron to this
and I can texture these things like crazy. I could put heat to them and I get great results. -We found using the Pivot Point mannequins
throughout Korea. We’ve always had success and you always want
to set yourself up for success. -You see this is an initiative
to help those people out in those countries
that are making these mannequins for us. -I think the very thing that drew you
and myself to this industry was to make a difference.
It’s very important to stand behind something where humanity is honored. -That mark of approval also signifies
pretty extensive research by third-party auditors to make sure
that a company’s practices are sustainable. -It’s a huge responsibility
for any manufacturer to make the right choices.
-When you hear stories of how people
are getting treated in different countries and how there are bodies that are really helping and making sure that really,
people are getting treated more equally. -I believe that
that is the biggest moral problem of our time. -Now, I know you’re probably sitting there
going, “Well, why can’t we make them in the US?” Hey listen, what about this? Artists supporting artists,
brands supporting brands and people supporting people
around the world, not just in the US. But those people, they have to make money too. Do me a favor.
Look for this tag. When you see this tag,
that’s the mannequin you want to buy. -I really feel the values that we adhere to on nights and weekends, when we go to church,
when we spend time with our families, when we volunteer at PTA meetings, those same values need to be present
in how we operate from nine to five in our workplace.
-Pivot Point is on it. Do me a favor.
Get this message out there. Let’s start supporting SA8000.
Humans need to be treated properly. -It’s really exciting
that more and more companies are choosing suppliers that have that label. But it’s really about the leadership
of those companies and what they decide to do
that’s going to determine what the world looks like in 50 years. -Being transparent is extremely important. It allows us to better ourselves and do the right thing. -Far as I know, there’s only 3,000 corporation in the whole world who have
obtained the SA8000 certification. I’m so proud to be one of them. -We’re very fortunate to work in an industry
where we touch people’s lives each and every day. You get to see the results of that
when you stand behind the chair. But what you don’t necessarily get to see
is the profound impact that you have on people’s lives who manufacture
educational hair products for you. We chose SA8000 because we want to make certain
that our educational hair products were being produced ethically. There are number of organizations
that certify ethical manufacturing. My hope is that you would be mindful
of what we have shared and request proof of certification
from your suppliers. It’s time to impact change
around the manufacturing of educational hair products. You have the power to do so. Thank you. [music]

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